icy blond

keeps blonde hair bright,
cool & luminous.

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  • icy blond trio - save 15%

  • try me toning box - save 40%

  • icy blond summer mini kit

  • icy blond shampoo

  • icy blond conditioner

  • icy blond duo

  • icy blond toning spray

  • icy blond shampoo mini

  • icy blond conditioner mini

  • icy blond Christmas duo

  • Christmas mini icy blond shampoo 70ml

why icy blond?

milk_shake® icy blond – neutralise brassy tones for perfect blonde hair

Lightening techniques, sun exposure, and harsh cleansers can bring out unwanted warm tones in blonde hair. milk_shake® icy blond is specially formulated with a black pigment to keep very light blonde and platinum blonde hair looking flawless.

Key Benefits:

  • Neutralises unwanted yellow, orange, or brassy tones
  • Gives delicate ash tones to very light or platinum blonde hair
  • Prolongs the effects of grey or silver toners
  • Protects and enhances hair colour for a radiant, salon-fresh finish

With milk_shake® icy blond, maintain soft, shiny, and beautifully toned blonde hair between salon visits.

your go-to blonde routine

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